KSP reports that 2012 has already shown a spike in motorcycle-related crashes with a 69 percent increase from 2011 for the same time period. For this reason, KSP has decided to utilize their best asset for reaching the public – social media. With over 40,000 followers on Facebook©, 2,900 followers on Twitter© and an active YouTube©, Flickr© and Blogger© account, the agency plans to blast out motorcycle safety messaging via these platforms.
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